Safinaz is sitting with a young Italian girl, married to a Pakistani and hence having moved to Karachi when I walk in; shes helping her understand the market dynamic so she can start her own label. And it didnt stop there. SH: And a very exciting one.
Amin A. Hashwani - Biography - MarketScreener Sana Khan with Vishal Karwal. People come by word of mouth.
Sana Hashwani of Sana Safinaz does not have coronavirus Nishan-e-Imtiaz (Order of Excellence) is the highest honour given to any civilian in Pakistan to recognise their achievements and outstanding services for the country. That way she wont have to compromise. I was still in the last year of training and right after 10 days of my delivery I had to be back at work. She believes that if one pursues progress then every setback and every challenge is motivation to work even harder. You need to keep focusing on taking it forward. 1,815 likes. They have . Presently, Mr. Hashwani is Non-Executive Chairman of Pakistan Services Ltd., Chairman for Pearl Tours & Travels (Pvt) Ltd. (a subsidiary of Pakistan Services Ltd.), Chairman & Chief Executive Officer of Hashwani Hotels Ltd . ", "I couldnt sleep for a month," Sana then recalls the many times her lawn campaigns were targeted for being elitist or racist. Looking after 2 babies is difficult and sometimes weak moments take over when I want to give up, explains Sehr. So now when I go to a wedding, I take it as a celebration of the success of the parents, she says. Now we feel we are standing at a precipice and we are scared. When you have that kind of commitment, your product is naturally much better. She convinced her family to put marriage on the backseat temporarily while she studied to become a Chartered Accountant. A: At what stage did the realisation come that SANA SAFINAZ was going places as a brand? Sadruddin Hashwani is a Pakistani entrepreneur. SANA HASHWANI: We love both the business and the design aspect. Abroad, when a designer retires, the design house goes and finds the next top designer.
Sana Safinaz: The Power of Two - Diva Magazine "Our first ever show was a disaster; I remember Safinaz cried after it. The bridals have excited us in the last two years and were changing things up. "The minute we dont have it we start to get bored. In Pakistan, any business owner could actually run an IDP camp I think! If a woman is successful, it is for the betterment of the family, not just financially, but in the way that she is able to prepare her children for the real world, believes Seveen. And after him, we will pass the baton to another person and we realize that succession plans are a key component of work. Sana-Hashwani News: Latest and Breaking News on Sana-Hashwani. There is stability in our brand because Sana and I have been working consistently and until recently we have been doing this entirely on our own, and with no background in the field - just the love of fashion. She did not have a plan B for her career and the only option she had was to switch to commerce. Dont they worry about being plagiarized, as the copycat culture has snowballed in the past decade or so, with the countrys major designers worried about the lack of regulations when it comes to intellectual copyrights. 27 years into the business, having experienced both highs and lows, they are just as excited by fashion, today, as they were when they started out. Safinaz is sitting with a young Italian girl, married to a Pakistani and hence having moved to Karachi when I walk in; she's helping her understand the market dynamic so she can start her own label. Sana Safinaz is a Pakistani clothing and accessories retailer based in Karachi, Pakistan. But while striving to make her own mark in the world, she never forgets her responsibility as a mother. I would say that one secret to their success is the fact that they do everything tastefully; women of all ages look at Sana and Safinaz and want to be them. We are not in the newspaper every day but we won three awards this year, and they are a testimony to what we did in 2014. I have very problematic skin and taught myself to cover up. The three of us sit together and we trust Mohsin because of the youth factor. People dont understand the value of time; they stumble to their 11 am meetings at 1. Almost every brand in Pakistan has a retail outlet there, theres a large food court and an entertainment zone for children. I consider myself a work in progress. Sanas journey began as a student in New York. The onus is on us. When youre unhappy, put on a nice big smile, tell yourself Im happy and your physiology changes your psychology., The dynamic Salina is a proponent of work-life balance. Chartered Accountancy was such a challenge for Shagufta. Included on the apparel side is the brands latest venture in retail. March 23, 2020. This way, even after 5 years of not working professionally, she was able to retain all her knowledge. They even have their own media wing, organizing exciting activities, meet-ups and promotions on a regular basis. I dont think the government realises the severity of the problem copying is a huge issue; it is an industry wide problem. I have to-do lists for the week and on Sunday I realize I didnt get any of the things done. Do they also have a succession plan in place, I ask? Its exhausting! A chain of Sana Safinaz retail outlets opened in 2013 across Pakistan providing the latest in trendy and contemporary ready to wear clothing of both western and eastern aesthetic as well as unstitched designs, accessories and footwear. She has watched her children grow and as they all mature and develop their distinctive personalities it makes her proud. More and more girls now want to do something of their own and put their education to use. We were just numb; we were just doing what we were doing. She thanks her mother especially for all the qualities she has passed on to me, for always believing in me, and constantly reminding me to be grateful to God every day. This is what has kept her away from feeling weak and incapable amongst all the hustle and bustle. A: How organised is the fashion industry? SH: You have to give a five to six year timeframe to any business. The duo is all set to launch its first Muzlin collection of the year and their ubiquitous luxury lawn is right around the corner too. Included on the apparel side is the brands latest venture in retail. If you start thinking like that, youll be able to figure out your way through any situation. Sana Safinaz Owner Coronavirus Infection Rumors are Completely Wrong. That is quite unbelievable if you think about the overcrowded marketplace designers stand and compete in today. I am what I am because of the unrelenting love and tolerance shown towards me by my mother. For Sehr, financial independence is crucial. We started when the industry was at zero. I will miss the fashion week and it will not be the end of the world. Mehr gives maximum time to her children while they are up but after their bedtime its all about self-love. There isnt an iota of insecurity in what shes doing; Safinaz is generous and is going out of her way to help. A: So it is contained? A lot of what Salina has, she owes it to her mother and thanks her for all the guidance. We started with light evening wear and it snowballed; the vision came in the last 10 years. She is a makeup artist She is an entrepreneur She is a problem solver "I'm a makeup artist and own a salon and a photography studio." At 40, Bina Khan feels like she has achieved a little and has a long way to go. So, if I was racist, the impact is massive. I dont ever want to disappoint them, explains Sehr when talking about her ambitions. Before, I would worry about the gender and looks of the baby. We design and run bridal entirely on our own. But after becoming a mother my perception of life has changed. I have now decided that the answer to this problem is sleeping less! I dont even have words for how good they are.
Sadruddin Hashwani - Pakpedia Tremendous scope; it is now about engaging and we are at the stage where the public is engaging with us. Sana and Safinaz on their 25 years in the industry, maintaining product quality, and dealing with copied designs. Cheerful and bubbly by nature, Mehr has the conviction and foresight to look at the bigger picture and after discussion with her partner they decided to go for it. Apparel collections include but are not limited to Pret, Diffusion and Bridal Couture lines. I come from a family of very hardworking women. According to Shagufta these goals should include financial and emotional independence since they are the two most important elements of life for a woman. You have entered an incorrect email address! "Everyday we have so many new goals and so many new challenges and so many new avenues we keep embarking on. By Web Desk. Public asset : 397,260 USD. Even now, patients are doubtful of a female surgeon till they get to know and trust her. AURORA: How do you perceive SANA SAFINAZ as a brand? Sana and Safinaz introduced the concept of lawn as formalwear, introducing chiffon, silk and net dupattas to dress it up. Iqraa believes that with changing times, standing up on your own feet is imperative for every man and woman. Do not fall into that rat race, love yourself, be focused, tell your subconscious you can and it starts bringing it together. This is how fashion creates jobs. In 1978, he launched the Holiday Inn hotel in Karachi in 1981 and later in Islamabad. We can generate our own electricity, our own water, youre not particularly supported as small businesses, all of us are floundering and working out how to do things for ourselves. Other countries have a proper structure, they have unions and councils. To a certain extent this is what we are doing with retail. From being pregnant to making the effort of getting your children through the years at school, instilling the drive to work hard, teaching them about being balanced and inculcating the sense of religion, it all takes a lot. She doesnt use her phone much and takes a break from social media. You have to protect your business smartly. We meet at the Sana Safinaz studio on the Mai Kolachi road in Karachi; its a little wooden door that opens to a wonderland for women. Its pretty hard to stop.. We have invested heavily in our brand and we have to think where the brand will be when we are not there. Copying is a worldwide issue; even the big French fashion houses struggle with the problem. Every moment of weakness I encounter, I step back and give time to myself to reflect. Thoroughly enjoyed reading this interview. Nishat Hotel is however, closer to my heart and since it was my first project, it taught me a lot, from brand building to how people think and function, says the multi faceted Iqraa. Theyve broken the glass ceiling, to say the least. sana hashwani corona test . A long story of the reason for infection was also shared on social media. According to her, hard work and dedication always pay off. Read: "Khaadi's multinational ambitions" An interview with Shamoon Sultan. This is a country of nearly 200 million people; unofficially Karachi has a population of 28 million people, Lahore approximately 11 to 12 million. SH: Profitability is something we will definitely see. There have been many moments when we wanted to quit. You get in there; you bounce off them because they have different ideas. Whatever weakness I highlight; workplace pressure, home pressure, kids demands, husbands demands, one thing everyone has to be very clear about, is their goals. Apparel collections include but are not limited to Pret, Diffusion and Bridal Couture lines. According to an American-business magazine' Forbes, ' 2020 he is 7th richest Pakistani with a net worth of 1.5 billion US dollars. Everyone has old and immunity compromised family members.
Sana Hashwani of Sana Safinaz does not have coronavirus SM: Retail is only as good as your team is. A large family; 4 siblings, very hands on parents and a lot of love that goes around. "Were already looking at perfumery, were looking at many avenues," Sana elaborates.
Lawn Royals: Sana and Safinaz | The Express Tribune Its something we have to change. A: How did you start? The next one I do, I will do with a gallery. The . Her house, according to her, is a madhouse.
Sana Safinaz was founded by Sana Hashwani and Safinaz Muneer in 1989 with seed investment of a few thousand rupees. While helping out others through her yoga sessions, she ensures she keeps her mind at peace too. SM: When we worked for Lakhany Mills there was only one collection a year and we got paid for it. While managing such large projects in the service sector of Pakistan, Iqraa is also a wife and a mother and knows how to value and nurture relationships. "Our first ever show was a disaster; I remember Safinaz cried after it. ", "A lot of people dont have the kind of liquid cash, of 2 lacs or more, that a customized bridal costs these days," Safinaz explains further. She is a mother to three teenagers and even though she has much on her plate, she is a constant learner and strives to keep adapting with time. However, luck was not on her side and she failed to find a job. We followed our instincts and they were spot on. Hobby for privileged class with millions of important contacts. That creates a nice balance and helps me unwind., While Iqraa always seems to be on the top of her game, she too, has had her moments of weakness. Amin A. Hashwani. I did my undergraduate degree from IVS so teaching there is such a great pleasure for me. SH: Another issue is QC (quality control) because the fabric comes from the textile mills and it is out of your control, but we have to deal with it. Strength, talent, efficiency and usefulness matter. We get into deep, long, and annoying conversations about post-colonial hang ups. At the end of the day when I go home, I am motivated and excited to see them, she explains. It was crass. In Pakistan, copyright laws are very loosely applied; you lose market share, but you learn to live with it. I do sometimes like taking my time off but for me the best thing to do is to have a nice day out with my children so we can all have a good time together. Saadia Qamar March 20, 2011. It took a lot of time and patience to align a way of working. Now its all about routines and time management for Sana. She is someone who values the lessons life has to teach. View the profiles of people named Sana Hashwani. SM: In this business PR is very important. Welcome to ''Sana hashwani'' official Facebook Fan page.
Sana Hashwani of Sana Safinaz tests negative for COVID-19 Very admirable ladies.have created millions of jobs. Sana has selected women that have aspired against the odds with hardwork and dedication. Sana Safinaz is part of SSFR (PVT.) May be they will in future. Facebook gives people the power to. However, the company was nationalised in 1973. You will all grow. "We are sharing Sana Hashwani's test results in order to dispel the rumours that she has Covid19. If the government doesnt step in and legitimate people keep getting hurt, they will say it is not worth it. Fashion fades, only style remains the same. SH: This happens. Women today are educated, talented and accomplished, and these traits go hand-in-hand with being financially independent. Our lawn business has been going for the last six years and it is galloping now. SM: When you see someone walking down the street wearing your print, it gives you a high, because you realise that you can actually determine and change fashion. That is the crux of the matter. Established in 1989 Sana Safinaz, founded by Sana Hashwani and Safinaz Muneer, is an established fashion label and one of the most prestigious and diversified in Pakistan. Both of the hotels were converted into Marriott brand in 1990s. For the best experience on our site, be sure to turn on Javascript in your browser. Making it into a professional business is the key.". Their position is professionally very strong. There are moments of weakness, she admits, when one is on the go all the time, trying to do so many things simultaneously. But its not just their achievements which make them so inspirational, its their attitude. She had learnt her lesson. SM: We are excellent multi-taskers. She adds that when a woman decides to have children, she is responsible for them and their needs but at times, it is important for her to put herself first. hard work and inspiration for others.Ladies of my country please come forward to do great jobs unlike the men who have miserably failed in every field. The greatest challenge she faces is dealing with the issues of HR. The field comprised of only a handful of women at that time. 30 (2019) Area served. Failure has come many times. It was quite a dilemma since Mehr was pregnant with her second child and had to give time to family, but the opportunity was too good to pass. There are always projects, opportunities. Sana Hashwani has recently returned from the United Kingdom. We never think ahead of ourselves; we take one step a time. I love her more than anything in the world, says Sehr with emotions twinkling in her eyes.
You dont have to be glued to your kids the entire day. In fact she entered this field because of her own skin troubles. Also find news, photos and . calling the social media . SH: The entirely on our own is no longer something to take pride in. She had the desire to, in some way, give back to the society and her place of education so teaching was the most natural and perfect way of achieving that. She would go round and round the roundabout to see it. Sana and I have no knowledge of retail; we are learning day to day. At 8 p.m. just before I put my boys to bed, I have a slight silent nervous breakdown, she laughs, and giving the due time to my work and to my children is probably the toughest thing for me. We are the only premier luxury retailer offering elegant ready-to-wear & fashion fabrics, tastefully printed and embroidered along with avant-garde silhouettes for the modern woman. Save my name, email, and website in this browser for the next time I comment. Thats how I dealt with it, by not feeling guilty, says Sadaf with a smile. I tested positive Sunday night the day I arrived and have been in quarantine since the flight. quite shameful designs that 99% people in the country cannot wear, and cannot afford. SH: The secret is to be passionate about whatever you do and 25 years on we are as passionate, if not more, than when we started. Iqraa Hassan Mansha started off with a very small boutique hotel in Lahore and has recently opened the state of art Emporium Mall, which she calls her gift to the people of Lahore. Coming back to work after such a long period, however, left her at a disadvantage against her colleagues but she was determined to catch up. What is so great about having your own stores is that you can deliver on the trust value of your brand and in this way control your image. A: So the brand is very much associated with the two of you? Why would a young girl like Sasha or Zuwair (Safinaz and Sanas young daughters) trust a 50-year-old? Here one has to nurture and build teams which understand the brand. A: Do you find retail a profitable business? Hard work, focus and determination; if you have these 3 things you wont be less than anyone else.Shagufta Hassans two elder siblings were the studious ones while she was amongst the younger ones who never wanted to study. Simple things work., Living in Karachi, were all aware of city conditions and how calm can turn into chaos in a matter of minutes. Karachista | Pakistani Fashion & Lifestyle Mag, Karachi Eat 2017 the good, the bad and the ugly, Wedding wear on a budget an insiders guide to fabrics and craftsmanship in Karachis Bazaars, Weaving Green Pakistans first sustainable fashion line by Sapphire, Local teens give back with innovative educational games, LSA 2020 the Lux Style Awards 2020 go virtual but dont skimp on the glam, Breaking Barriers-Behind the Veil of Coke Studio With Zara Madani.
Mag Media News - Latest News Media Portal From my mother to my sisters and my cousins, everyone has been doing great things. SH: Contained maybe; but it is a big business. Its amazing how people have created stuff out of thin air., As a bridal makeup artist, Bina struggles with people who have a constant desire to be fair. Sana Khan with Aashka Goradia. This is a time when most of them are bored, disgruntled or struggling. Sometimes you need to take a detour even when the goalpost is within your sight. Instead, she took up hourly based teaching assignments and started teaching CA students. Elitist, and Impractical and expensive for the average woman. She has chosen the CEO of an upcoming hotel brand in Pakistan, the Editor of Paperazzi, a Yogi turned entrepreneur, a highly dedicated surgeon, a PR Guru, a fashion designer, a versatile professor of Art at IVS, a Chartered Accountant who is the COO of AKU facilities and last of all Karachis most well known Makeup Artists and Entrepreneur, Bina Khan. President of Pakistan Arif Alvi conferred the award upon Hashwani at the Pakistan National Day ceremony on March 23, 2019, at the President's House in Islamabad.[9]. "It does, but you have to rise above it," responds Safinaz.
About Us - Sana Safinaz Sana Hashwani Safinaz Muneer: Headquarters: Karachi, Pakistan. The House of Sana Safinaz has been her home away from home. Sana Hashwani signs up as Board Member of Fashion Pakistan, and she comes with great ideas. It has a huge filter down effect. Linked companies : Jubilee General Insurance Company Limited - Landmark Spinning Industries Limited. Sadaf felt weak at the time of the birth of her first child, just like any other working mother would. Failure has come many times. Now that we are older, we are inducting younger designers so that our design vision evolves in tune with younger preferences. Im a makeup artist and own a salon and a photography studio. At 40, Bina Khan feels like she has achieved a little and has a long way to go. March 23, 2020 March 23, . It is a time when fame and fortune is favouring the commercial favourites as opposed to the creative experts.
"We need to bring fashion back" - Sana Hashwani If, for example I take inspiration from a 15th century Turkish motif I see in a book and then expand or merge it with something else, I have owned it. That recognition of the importance of evolution, to move on; Sana and Safinaz are cognizant of the fact that change is good and that makes their brand just as relevant, today, as it was two decades ago. In the general populous there still isnt acceptance. She admits surgery is a difficult field to be in and balancing professional and personal life is not an easy task for a woman who decides to pursue it.
Daughter of Sana Safinaz's owner Zevair Hashwani tests - Oyeyeah But it is also crucial to not forget your roles as a parent, as a daughter and as a partner in your efforts to achieve your goal. Its cheaper than lawn, so we will hit another dynamic in the population. There is stability in our brand because Sana and I have been working consistently and until recently we have been doing this entirely on our own, and with no background in the field just the love of fashion. Established in 1989 Sana Safinaz, founded by Sana Hashwani and Safinaz Muneer, is an established fashion label and one of the most prestigious and diversified in Pakistan. By 1970s, it had become Pakistan's largest cotton trading company. Sana Hashwani and Safinaz Muneer shared their challenges, innovations and marketing strategies. Among other things, her daily to-do lists also have son time during which she focuses just on her son. From designing, printing, production, campaign planning and even marketing, it is all done in-house. There were fights, logistical problems, and breakdowns but they always kept on pushing. Great ladies,Great job done.A big lesson for all our young girls.You can do everything.just learn from Sana Safinas to do big jobs.Both ladies deserve National award for creativity,
At that time she was opening her current salon. My husband is my backbone and lets me be the person that I am, she says. Came straight home into quarantine as any responsible adult who has travelled abroad should do. "And thats actually the reason why things have taken off. SH: Not at all. Sana and Safinaz are in a pretty amazing position and theyre both pretty amazing themselves, considering the position Pakistani fashion is in these days. What helps them retain their sanity, other than having solid and well-rooted personal lives, is the fact that - as a corporation - Sana Safinaz has become very independent. She is one of the top make-up artists in town and it is not surprising why! But 27 years cant all be smooth sailing. SH: The growth is so tremendous, you cant think about any other business. Lawn Royals: Sana and Safinaz. March 24, 2020. Theyre all revved up for fashion week and are celebrating the inclusion of their names in the top 50 CEOS of the country. They have to be quite serious, have to be more composed, and not kid around.
But with Paperazzi they changed their pace completely. It was like climbing a mountain. Education matters. As far as her Miracle Moment is concerned, it was during her Masters degree when she was one of the 15 students who were chosen to showcase their thesis project to a wide audience at the Victoria and Albert Museum in London. The talent in Pakistan is beyond amazing and I find it my duty to bring out the best from all my employees. Of course, theres healthy competition and were all competing against one another but theres also a line that you draw. For a young girl stepping into the workforce today she has two things to say be positive and own up to your mistakes. Shagufta was ready to take on more challenges. Do they ever think anything is enough? SH: Its the nature of the business. Now, Paperazzi is on its 160th issue and the pressure is on. Every Monday morning, I feel I cant go on anymore. But Mehr manages to pull through every time and the cycle continues. SANA SAFINAZ: Sana Safinaz was founded in 1989 by the two women Sana Hashwani and Safinaz Muneer. This is a one-on-one business; nothing is available from a store, because the minute we open a store, the market will be flooded with copies. When you get to this level you have to rely on professionals; there is only so far the two of us can take our vision. The soft spoken and the very beautiful Sadaf believes that in todays fast paced life, it does not make any sense for a woman to be dependent on her male counterpart for monetary support. The statement came a day after . Now its a new world, and hundreds of designs and motifs come off the internet. Sadruddin Hashwani is a businessperson who founded Hashoo Group Ltd. and who has been the head of 20 different companies. "What are you going to do? A textile designer by qualification and having the experience of working with some of the top fashion houses in Pakistan, Seveen is currently a permanent faculty member at Indus Valley School, Karachi. Whatever you sell in an entire Year, one store of Khadi Gramodyog sells in a month. Abroad retail is massive. It was that low moment in her life when she stumbled upon yoga and her life completely changed. When we started off, we were the new kids on the block; there was Shamaeel, Rizwan and Faiza. I start very early in the morning to make sure I complete all the tasks I am supposed to for the day which includes giving quality time to my boys. But managing to complete her CA despite all the odds was Shaguftas miracle moment. But then someone else comes in and they start to take away your business and you wake up.". Despite all this it is an achievement among theie friends as no one else did. If you can dream it, you can do it.. An amalgamation of the ideas put forward by Sana Hashwani and Safinaz Muneer, the brand, which is now 27 years old, revolutionized the market time and again, and has been a constant pathbreaker in what couture and fast fashion means in Pakistan. Sana and Safinaz are the most non-political and pleasant people in the field. With prt, Shamoon (Sultan) has created millions of jobs, and with more and more companies following the trend, a massive amount of employment has been generated. Sana Safinaz are true innovators and trailblazers in all their business and creative endeavors and have set the bar high for the business of fashion in Pakistan. "Chairman Hashoo Group: Saddaruddin Hashwani - Pak Economy", "Why India is part dysfunctional, fully functional", "PROFILE OF CONTESTANTS OF DIRECTORS' ELECTION", "Zardari tried to kill me, Hashwani alleges in his book", "Book review: Truth Always Prevails - let truth be told - The Express Tribune", "The News International: Latest News Breaking, Pakistan News", "Exposed By Panama Papers: List of Pakistani politicians, businessmen and judges who own offshore companies", "Pakistan's highest civilian honour for Dubai-based businessman and philanthropist", Pearl Continental Hotels Pakistan Official site, https://en.wikipedia.org/w/index.php?title=Sadruddin_Hashwani&oldid=1127903261, Pakistani expatriates in the United Arab Emirates, Creative Commons Attribution-ShareAlike License 3.0, This page was last edited on 17 December 2022, at 08:34.